2017

Hansa Ukraine

How can the Hansa brand loudly declare itself during the pre-New Year season of sales of equipment and high advertising clutter at minimal cost? Hansa decided to become useful for people not only at home, but also on the street!

And created the first warm public transport stop in Ukraine in the form of a Hansa oven. Such native advertising aroused genuine interest from people and the media, as well as millions of words of gratitude. Based on this “oven stop”, Hansa implemented an integrated campaign with a competition of video stories that took place at it, as well as effective use of SMM and PR. Which brought significant results for the brand.